53 Fever

Combine all your marketing data and information

into a single, clear interactive online report

Custom Reports

You decide what information is important to you and how you want to see it.

We dashboard it into an ultra clear, secure, online report.

Standardised Data

We standardise your information to allow accurate, like-for-like comparisons.

See if and how individual media strands impact campaign results.

Long Term Trends

Toggle between your short term results and long term trends to get the complete picture.

One click access to Year On Year, Three year or Five year trends.

Manifest Patterns

Health check media activity and campaign results with external events.

Reveal hidden reasons why a campaign worked or fell short.

Strategic Consultancy

Strategic advice & support available on request.

Additional quarterly / Yearly insights reporting on request.

Services

Born of Experience

Having more information doesn't always lead to better understanding:

More media choices and more sophisticated media options can lead to data overload with hard to match information.
Businesses still depend on 3rd party agencies to deliver marketing and advertising activities.
It's common practice to ask those 3rd party agencies to effectively "Mark their own homework".

53Fever polices the information you're given and ensures that you get access to it in an easily digestible, tailored format that supports the specific needs of your business.

Instantly see your key metrics in context using Snapshot Trends

Go deeper. Single click access to more information is built in

Keep track of your campaigns, your spend and strategic changes

Integration

Non Disruptive Integration

We can work with or alongside your agency partners.

We use the same data you currently have reported to you, (or should have reported to you), minimising any additional workload. The result is an unparalleled transfer of knowledge from your 3rd parties back into the heart of your business.

Once your confidential report is online, on our secure platform, you will have ongoing, password protected access 24/7.

Jeff Chisnall heads up the service, supported by a talented international team.

With a 25 year long through-the-line career, including McConnells Direct, EuroRSCG and The Helme Partnership, Jeff Chisnall's experience is as broad as it is long.

Unlock

Unlock the media combinations that deliver the best results for your business.

Weed Out

Weed Out underperforming, low yield investments and concentrate on winning strategies.

Boost ROI

Continuously improve your media ROI and build your in-house knowledge base.

About

Gamblers' Fallacy

When we don't have the right information we make assumptions and not always rational ones.

In the early naughties, when the number 53 failed to turn up in the Venetian lottery for 182 times in a row, Four billion euros were gambled in the false belief the odds of it turning up increased the longer it was absent.

53fever.ie is designed to provide clients with independent, finger tip access to all their results, KPIs and impacts so that informed, balanced, fact based, judgements and decisions can be confidently made.

Simplify Information

Cut through the information clutter to see what really matters with an empowering clarity.

Take Back Control

End your reliance on 3rd party opinions and judge for yourself what works and doesn't work for your business.

Superfast Inductions

Bring new staff up to speed with the most efficient knowledge transfer available.

Call:

Jeff Chisnall +353 87 686 1803

Email:

jeff.chisnall@53fever.ie

Get the ball rolling by calling or emailing to say hello.
In-person or online meeting by request.

Contact