+353 87 686 1803
jeff.chisnall@53fever.ie
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Contact Info
  • +353 87 686 1803
  • jeff.chisnall@53fever.ie
  • Home
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  • Privacy Policy
Contact Info
  • +353 87 686 1803
  • jeff.chisnall@53fever.ie

Privacy Policy

Introduction

This privacy policy applies to all websites owned and operated by Marketing Clever, communications between you and us as a business. Who are we?

When we refer to ‘we’ (or ‘our’ or ‘us’) we are referring to Jeffrey Chisnall / 53Fever. We are based in Wicklow, Ireland

We are a specialist marketing business intelligence company and consulting agency, working with professional services and B2B businesses.

How we collect your data and what data is collected

When you visit our websites, get in contact with the business or use our services, we collect personal data. The ways we collect it can be broadly categorised into the following:

Information you provide to us directly: When you visit or use some parts of our websites and/or services we might ask you to provide personal data to us. You are not required to provide us with personal information however this may prevent us from providing our products and services to you.

Information we collect automatically: We collect some information about you automatically when you visit our websites or use our services, like your IP address and device type. We also collect anonymous analytical information about the pages you visit on our website, how you interact with our website, and where you were referred from to reach our website. This allows us to better understand how our website is performing and allows us to improve our website in the future.

Some of this information is collected using cookies and similar tracking technologies. If you want to find out more about the types of cookies we use, why, and how you can control them, please read our Cookie Policy below.

Where we collect personal data, we’ll only process it:

  • To perform a contract with you, or
  • Where we have legitimate interests to process the personal data and they’re not overridden by your rights, or
  • In accordance with a legal obligation, or
  • Where we have your consent

If we don’t collect your personal data, we may be unable to provide you with all our services, and some functions and features on our websites may not be available to you.

How we use your data

We use your personal data to provide you with information and services you’ve requested from us and to manage our relationship with you. We also use your personal data for other purposes, which may include the following:

  • Providing you with information you’ve requested from us or information we are required to send to you
  • Operational communications, notices, or data protection issues
  • Marketing communications in accordance with your marketing preferences
  • Asking you for feedback
  • To protect our websites and infrastructure so that we can detect and prevent any malicious activity
  • To market to you where, in addition to sending you marketing communications, we may also use your personal data to display targeted advertising to you online – through our own websites and services or through third party websites and their platforms
  • To analyse, aggregate and report, where we may use the personal data we collect about you and other users of our websites and services (whether obtained directly or from third parties) to produce aggregated and anonymised analytics and reports, which we may share with third parties How we can share your data
  • There will be times when we need to share your personal data with third parties. We will only disclose your personal data to:
  • Third party service providers and partners who assist and enable us to use the personal data to, for example, support delivery of or provide functionality on the website or services, or to market or promote our goods and services to you
  • Approved Processors and Sub-Processors of 53Fever where there are adequate technical, organisational and legal safeguards in place, along with appropriate legal bases to protect this sharing of data
  • Regulators, law enforcement bodies, government agencies, courts or other third parties where we think it’s necessary to comply with applicable laws or regulations, or to exercise, establish or defend our legal rights. Where possible and appropriate, we will notify you of this type of disclosure
  • Others, where we have your consent

We do not distribute, share or sell your personal data with any other services or third parties, and we do not share your information with third parties.

How do we protect your data?

Security is a priority for us when it comes to your personal data. We’re committed to protecting your personal data and have appropriate technical and organisational measures in place to make sure that happens.

Information shared between your browser and our site is encrypted and secured using Secure Socket Layer (SSL/HTTPS) technologies, which creates a secure and encrypted medium of data transfer between your browser and our servers and adds a layer of security to prevent malicious attackers obtaining your personal data.

We also employ standard industry operating procedures and internal policies to ensure that your data remains secure, and continually monitor and improve the security of all hosting and storage infrastructure we use to store data.

Retention

The length of time we keep your personal data depends on what it is and whether we have an ongoing business need to retain it (for example, to provide you with a service you’ve requested or to comply with applicable legal, tax or accounting requirements).

We’ll retain your personal data for as long as we have a relationship with you and for a period of time afterwards where we have an ongoing business need to retain it, in accordance with our internal data retention policies and practices. Following that period, we’ll make sure it’s deleted or anonymised.

Cookie Policy

What are cookies and how are they used?

A cookie is a small text file that’s placed on your computer or mobile device when you visit one of our websites. We, and some of our affiliates and third-party service providers, may use a few different types of cookies. Some are persistent cookies (cookies that remain on your hard drive for an extended period of time) and some are session ID cookies (cookies that expire when you close your browser).

We also use other tracking technologies like web beacons (sometimes called “tracking beacons” or “clear gifs”). These are tiny graphics files that contain a unique identifier that enable us to recognise when someone has visited our websites.

Why do we use cookies and tracking technologies?

They help us to operate our websites and services, enhance and customise your experience across our websites and services, perform analytics and deliver advertising and marketing that’s relevant to you.

There are also cookies set by third parties across our websites and services. Third party cookies enable third party features or functionality to be provided on or through our websites and services, such as advertising, interactive content and analytics. They also enable us to use advertising networks to manage our advertising on other websites. Third party cookies

  1. eucookielaw - to determine if the user has clicked to accept the cookie notice on the site or not
  2. _ga - to distinguish users
  3. _gat - to throttle request rate
  4. _gid - to distinguish users

How can you control cookies?

You can accept or reject cookies by amending your web browser controls. Because they’re important, our websites and services might not work like they’re supposed to, and in some cases, might not work at all, if you decide to reject our cookies.

Most advertising networks also offer you the option to opt out of targeted advertising. For more info, visit http://www.aboutads.info/choices/ or http://www.youronlinechoices.com.

You can manage your cookie settings by following your browser's instructions. Here are some links that might be of assistance:

  • Google Chrome: https://support.google.com/chrome/answer/95647?co=GENIE.Platform%3DDesktop&hl=en
  • Microsoft Internet Explorer: https://support.microsoft.com/en-nz/help/17442/windows-internet-explorer-delete-manage-cookies
  • Mozilla Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences
  • Safari: https://support.apple.com/en-nz/guide/safari/manage-cookies-and-website-data-sfri11471/mac
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